Work Cove
AI Illustration
Work Cove is a conceptual coworking brand inspired by the character of Lakewood, Ohio. Designed for remote workers seeking connection without sacrificing focus, the identity combines illustration assets and a warm, approachable visual language that feels welcoming, local, and community-driven.
Work feels better together
Objective
The goal was to create a visual identity that challenged the sterile, corporate aesthetic often associated with coworking spaces. Inspired by Lakewood's creative spirit and local wildlife, the brand needed to feel approachable, memorable, and expressive while fostering a genuine sense of belonging.
OUtcome
The final identity is anchored by a custom AI illustration system featuring playful wildlife characters that represent the people who make up the Work Cove community. Applied across signage, wayfinding, merchandise, and environmental graphics, the illustrations create a cohesive brand experience that feels friendly, recognizable, and full of personality.
